To understand the account manager, you must first know what an account is. The term Account has different meanings in financial and business terms. Account in financial terms is quite commonly used, but in business terms it means a Image Masking particular customer who officially generates business. This income generator is called an account. The account manager is therefore the one who literally manages everything for this account, from collecting orders, collecting payments, to providing after-sales service and, if necessary, if necessary. The account manager serves as the single point of contact for this account. Contents Account Manager Types: Roles and Responsibilities Image Masking of Account Managers: The main roles and responsibilities of the account manager can be considered as follows: Qualifications for Account Manager: Account Manager Types: Account manager - 1 Key Account Manager.
Key Account Managers are responsible for specific accounts - usually those that generate a lot of business. These are managed separately or in sync with the usual account managers. Their geographical territory can be a specific region Image Masking or area. National Account Manager: The manager of major accounts across nations. Sometimes they manage large account managers across the country or only specific accounts. Global Account Manager: Large accounts spread all over the world are managed by Global Account Manager. Like their national counterparts, they can either directly manage certain accounts and/or manage national account managers. Roles and Image Masking Responsibilities of Account Managers: The nature of the duties of an account manager can vary depending on the size of the organization, the nature of the business, the volume of the business.
They act as intermediaries between management and customers and, unlike regular managers, they can relay customer concerns and Image Masking feedback more quickly. Account Managers can sometimes also work with Brand Managers to ensure a smooth experience in implementing marketing strategies and, if necessary, customizing the campaign for a particular set of accounts. Also Read 7 Main Types of Marketing Jobs Based on Job Profile In a small and new organization, there may be no requirement for account managers, but as the size of the business Image Masking grows, major accounts require special attention and enhanced customer support to them and that's when the company decides to hire an account manager.